Video Production Maidstone Kent (ME14): Video production is a fairly sweeping term which describes the procedure of developing videos or video content to be used on the web, on TV or for home viewing. The resulting video content can come in many forms and may be a television commercial, a training video, a short film, a music video, a business marketing video, a full-length movie or a product video.
It is much like film making, but the video recording is done on hard drives, SSDs, memory cards or optical discs, and not on film stock.
Usually divided into 3 specific stages, the whole video production process in Maidstone includes; pre-production, production and post-production. Pre-production consists of processes like writing the script, creating a storyboard, casting, brainstorming ideas and scheduling, that are essential before any actual filming can take place. The Production phase is where all of the video content is captured and the filming of the video happens. And post production is where all the video clips are blended into a finished product by cutting and editing the collected material.
Right now, the most common use of this content in Maidstone, is for online video marketing of one type or another. The size of the internet is unknown to most people at this point - but suffice to say, it's ridiculously huge. It is a fact that video sharing sites now account for the highest number of views online. YouTube is the number one source for videos but there are plenty of other high quality sites you can use. Although, there is nothing new about online videos. It's just that their value for advertising and marketing is being more and more recognised.
It's no great surprise that shrewd online marketers in Maidstone saw this as just another promotional opportunity. It didn't take long before videos began to be used for marketing and promotional purposes. The popularity of video makes anything possible.
These days, reading books has taken the back seat to online videos. Videos are semi-mindless to watch and digest. People don't have much patience these days, so they prefer to "watch and learn" rather than go through any other kind of content. Online video is certainly not some passing fad; it continues to evolve and currently dominates the search engines.
The best way to take advantage as an internet marketer in Maidstone, is to spread your marketing message to your potential customers through the main online video sharing sites. Apart from that, you can also post your videos on your webpages to increase sales. It's all about showing your target market what you have to offer, and it can be a deadly marketing tool in the right hands. But at the same time, what's just as important is to find an effective to reach them.
There are so many ways to promote products and services on the net. You can get targeted traffic with pay-per-click advertising, but it can be costly, whilst other techniques only produce low quality traffic. If done correctly, videos can bring in targeted traffic, plus brand your business while doing so. It provides you with the opportunity to connect with the right audience and engage them with your marketing message. Quality videos that contain all the right attributes will convert better than plain text. Those who learn how to produce effective and targeted videos are experiencing positive results.
If you do need to start out with a free method, then video marketing will probably be your best option. Learning to do effective video marketing can take you out of the article rat-race, and take you to a whole new level. It is now so easy to produce and upload videos, that you can take somebody with little computer experience and teach them in no time. If your goal is reaching a large group of people, it's certainly possible with video marketing.
Producing and distributing videos online not only brings the exposure needed, but also establishes a degree of trust. Video marketing is so powerful that it can probably double the traffic you are already getting with only a few well optimised videos. All the website traffic that you can handle is sitting there waiting for you, if you are capable of putting out some decent videos. Video marketing is as strong as direct response marketing; it is just up to you how productively you use it.
There is limitless potential for video marketing in Maidstone, if you're prepared to learn how to do it. The best use of videos is to presell your products or services. We'd like to share some more benefits of bringing video on board in your business.
You can get good search engine rankings with videos, and that is great benefit numero uno. Google bought YouTube - so that ought to tell you something. Getting ranked on the first page of Google with a video is not that difficult to do, if you have done your keyword research correctly. What's more, Google has a separate section for searching videos, which shows that people are looking for targeted videos online. The popularity of videos is a plus for everybody because search engines like them, surfers like them, and that offers up yet another avenue for marketing.
You'll find that using video will connect you much faster with the market you're working in. Nowadays, people can access videos from anywhere. Other technologies such as Apple devices are excellent for watching videos. Videos will not be leaving us anytime soon, as you know.
Creating a strong marketing message within your video will allow you to reach a wider audience and ultimately get more exposure for your website or product. Folks in Maidstone feel good enough about video, that if your message is presented well, they will listen to it. Adding good quality content to your video is a lot like just adding water, because people love watching videos so much your chances are automatically better.
The really nice part is if someone is interested in your offer, they'll watch your videos. You will only have traffic that is targeted watching your videos. Also, if you produce good quality videos then other relevant sites may embed your videos in their sites. And that will do wonders for your brand and positioning in your market. If your traffic is not targeted, then it's of little use. Therefore by using video production and marketing you're not only aiming to bring in interested visitors but also have the highest conversion rates possible.
Be Seen as an Expert
Taking your business to the next step and strategically placing yourself in the shoes of the expert can all be accomplished through video marketing, if you take the steps of a proven process. Although video production and marketing will never become oversaturated, it will soon become more competitive so now is the best time to get involved so you can become an expert video marketer and be light-years ahead of other marketers in Maidstone. Once people in your niche start to recognize you they will grow to trust you. Experts never have a problem appealing to the individual, because people in Maidstone are always searching for expert opinions and advice. It even reaches a point where all an expert has to do is put their name on something or endorse it and the product will sell thousands of copies, sometimes more. Videos play a big part in everything from establishing yourself as an expert to creating a buzz for your products.
Videos Should Educate
The truth is that most people don't like to read, so video is a great alternative. These days, many people in Maidstone simply can't slow down and take the time to read a book, written course, or even a text-based sales letter; so, to change with the times you must start using videos along with your written content. So as to get targeted traffic from videos, you should produce videos that are informative and are useful to the viewer.
Building Your Brand
Creating a business brand is becoming one of the hardest things to accomplish nowadays. Oftentimes it takes a lot of creativity to make your product or business unique enough to be noticed and paid attention to. But with video production and marketing it's possible to more easily capture their attention, all things considered. Your videos should contain content appropriate for the end result you are seeking. It is possible to create enough of an interest for viewers to visit your site repeatedly. It takes time and hard work, but with enough favourable exposure, you'll become recognisable and become branded.
Search engines tend to index videos differently than text. Therefore you won't have the same issues regarding duplicate content with videos. For instance, if you write articles and submit them to a number of article directories to build backlinks, most of them get filtered out because they get flagged as duplicate content. But with videos you will be able to gain excellent SEO results, plus they'll create backlinks for you.
Blogging is so established that probably non-business people know how powerful it can be. Have you seen many video blogs - or vlogs as they are better known? So that's another avenue, creating niche vlogs which you don't see around that much. If properly positioned, you can develop a good base of subscribers who will be desperate to watch your videos. But the key is to not let them become bored, so you will need to upload regular new videos. You should test this concept first, but it would be recommended to add at least one video a week, two would be better. Vlogging has not caught on in a huge way yet, but even a smaller scale campaign could get you noticed.
It doesn't cost much to produce a high quality online video content. Good news, you have already got the software that you need installed on your PC or laptop. There's no need to go overboard on your first try; record it, upload it and go back and practice, you will get better after a while. A video camera will be necessary later on, in order to expand your video production options. Try your best to produce quality videos and you will see results.
Pre-selling is a lot easier and more effective with a video. There was a time when you could make decent money without pre-selling, but regrettably those days are over for good. Videos can be used to pre-sell, and on many occasions they'll send your conversion rates through the roof. This is because you're not only educating the viewer with this process, but also talking about how your product can solve their problem. Hard selling seldom works anymore, and if it does it will leave your customer feeling unsatisfied; the solution is the pre-sell, which works best. A lot of the time it isn't easy to gain trust online, but the use of promotional videos is a means by which to overcome that predicament.
Everyone knows about the amount of scams that circulate around the internet, and a quick way to differentiate yourself is to make a video that shows your knowledge level on a particular subject. You'll get a lot more sales when people feel they can trust you. It takes a lot of hard work to gain people's trust, but video content can help you to accomplish that. In all your marketing messages, including your video productions, people are trying to figure out if you're trustworthy. Customers are going to judge you through your video and content, so you had better make certain the quality is good. If you provide them with solid content which is useful, that will go a long way with gaining their trust.
Another attractive attribute of video is that it can be spread around the web very quickly, so you could even go viral. If you're not familiar with this concept, what this means is that people who are fans of your video, will tell others about it and your video link will spread at the speed of light - in other words, lots of traffic. Attaining viral status for any of your content, in this case video, can even bring visitors in the millions.
Video production and marketing can be a potent tool for your business in Maidstone, because it's versatile and you can easily try new ideas. It shouldn't ever be a problem to create fresh new video content, and the results can be evaluated without too much difficulty. Your video content can become extremely effective in their effect, the more you come to understand and scrutinise your target audience.
Video content increases the time period that visitors stay on your webpages. Text on a webpage is usually not read completely through, visitors will scan until something interesting catches their eye. By including powerful, straight-to-the-point but interesting video content you'll keep your visitors continually coming back for more. Also, you shouldn't be afraid to simply be yourself, because people appreciate it when somebody is acting naturally.
Video marketing can prove to be your secret marketing tool, because not many people in Maidstone have taken full advantage of it yet. YouTube and a few other sites will be the main places where you'll be doing your video marketing. You will have to engage the old marketing methods as well, but you should be able to achieve positive long-term results by testing and trying out new videos.
Video Production Maidstone - Some Things to Consider
The Video Title: One of the biggest determining factors for the success of your video is the title. Your video's title matters for search engine optimization reasons, and it also needs to capture surfer attention. In website copywriting, you don't want to get cute in your choice of title, and it's the same way with video titles. If viewers have no idea what your video is about from reading the title, then you can't expect them to click through and watch it. Also consider that viewers will make a decision about your video after they read its title and not while they're watching it. Any amount of time that you spend coming up with an awesome title will be worth it when you see the viewing figures.
Length: Never make your videos into epics, and usually several minutes is enough so that your viewer doesn't lose interest and go elsewhere. Of course, much depends on your market, however if you make very long videos of 15 to 30 minutes you are likely to run into difficulties. Think about how you behave online, if you are like most people then you generally want content to be concise and to the point, and you do not appreciate having your time wasted. Avoid creating a 30 minute video to promote your service or product, but rather choose one benefit that you want to put across with your video, and keep it short. Just like with any other type of marketing and promotion, you do want to avoid being boring and bland with what you say. Keep it short!
Keywords and Search Engine Traffic: One of the most important forms of traffic that any video can receive is search engine traffic. So you'll want to use each video's primary keyword phrase in the filename as well as title. Optimising your filenames and titles is part of the overall process, much like you would do for any blog or website. In addition, you should also use the tags in the videos as well, by including your most important keywords. Think about your tags in the same way your keyphrases, and that is how people will find the excellent videos that you make. This is pretty basic stuff, but nonetheless if you do not know about it, then you won't know to do it.
Quality Content: One of the most important video optimisation rules is to have high quality content that your visitors would love. The real secret to converting viewers into customers is impressing them with the quality of the videos you create. People surf and watch videos online purely because they are looking for content they can use. Regardless of your niche or target market, poorly made videos will not be widely circulated or watched. It's much better to make a few great videos than a large number of substandard ones. If you're not providing your viewers with value, it won't help to have a thousand videos on the web.
Watermarking Your Videos: It is also wise to watermark your videos, particularly if it is commercial in intent. You'll want to do this so that you can help to build a brand for yourself or your business. Unscrupulous people will rip off your video if they really want to, but it can help to discourage some. If you have never watermarked your video, then you don't need to worry since it is built into almost all video creation software. It does not hurt anything, and it only takes a few seconds to add a watermark.
Social Bookmarking: Let's not forget the power of social media marketing and bookmarking websites. Avoid neglecting this part of your video marketing, as it will help with both views and rankings. Even though it takes quite a while to do all this stuff, as you know this is part of the strategy with any kind of online marketing. You don't have to use every single social bookmarking and networking site in existence because there are simply too many of them. Just pick out the best ones. Create a highly efficient plan for getting this done, if you don't choose to outsource, and with time you will be able to accomplish it much quicker.
Thumbnails: You do want an awesome video image thumbnail, and it needs to attract people's attention when they are surfing. You should aim to rivet the attention of viewers with an ingenious thumbnail image. If your thumbnail is attention-grabbing then people will want to know what your video is about. You need to people to view your video, and that is what it's all about. Some people (who obviously don't know any better) have been known to use images that have nothing at all to do with the content of the video - this is a bad idea when you are trying to turn viewers into customers. We highly recommend doing things the right way, and that is what produces the best results.
Video production work can be undertaken in Maidstone and also in nearby places like: Sandling, Linton, Thurnham, Mereworth, Detling, Boxley, Yalding, Parkwood, Barming, Weavering, Hollingbourne, East Farleigh, Tovil, Penenden Heath, Walderslade, Allington, Downswood, Aylesford, as well as in these postcodes ME14 2AP, ME14 1SR, ME14 1JH, ME14 1DN, ME14 1LH, ME14 1XB, ME14 1DA, ME14 1DW, ME14 1JG, ME14 1LL. Locally based Maidstone videographers will likely have the telephone code 01622 and the postcode ME14.
Video Editing Maidstone
The process of arranging and manipulating video clips is generally known as video editing. For the beautification, misalignment and editing of video shots taken from videos or from real life situations, a computer-based software application will be used. Essentially, movie making, music video editing, still photos editing and video pre-recording, are among the different forms of video editing. During the process video editing is used to arrange, edit, narrate and add effects to video clips.
A wide array of different techniques are included in the video editing process, including sound editing, visual effects, picture editing, motion-graphics and DVD transitions. As part of the editing process, audio-video sync software is used to ensure the smooth transition of sound and video throughout. Transitions also play a very important role in video editing in Maidstone. The main transitions are fades, wipes, pauses, special effects, fade-ins, dissolves and fade-outs. During the video editing process, there are many transitions that can be applied.
Making a still image seem as if its moving, is another useful feature of transitions. This can be quite readily accomplished by means of short cuts and a mixture of different visual and sound editing procedures. A professional video editor in Maidstone will blend visual and sound editing techniques to improve the effect of the clips and accentuate the rhythm and drama of the images. (Tags: Video Editing Software Maidstone, Video Edits Maidstone, Video Editor Maidstone, Video Editing Maidstone).
Maidstone Video Production Tasks
There is a variety of work that can be carried out by your local Maidstone video production specialist including drone filming, video voiceovers, video marketing services, time-lapse footage Maidstone, branding, documentaries, aerial filming in Maidstone, video promotion, video strategy, business videos, media production, wedding videography in Maidstone, video making, corporate video production, cheap video production Maidstone, video production Maidstone, recipe videos, explainer videos, advertising videos, video equipment hire in Maidstone, video production estimates, short films, and more. If there happen to be some other Maidstone video production requirements that you want but don't see here, you can easily list them on the QUOTE FORM provided. We'll get back to you with information as soon as we can.
Video Production Enquiries Kent
The latest Kent video production job posts: Anabelle Carson recently asked for a quotation for video production for a business in Walmer. Mr and Mrs Norman recently enquired about getting a price for event videography in River. Finlay Chisholm and Summer-Rose Chisholm enquired about the possibility of promotional video production in Brabourne Lees. Aqsa Dubois recently enquired about video editing in Langley. Hajra Wilkes from Sole Street was hunting for video production for a wedding. Caspar and Keeva Ferreira asked for a price quote for event videography in Riverhead. Libby Reed and Freddy Reed enquired about getting a price for event videography in Lydd, Kent. Rex Nicholas and Kiana Nicholas recently enquired about the possibility of event videography in Swingfield, Kent.
Video Production Near Maidstone
Also: Mereworth video production, Barming video production, Downswood video production, Thurnham video production, Aylesford video production, Sandling video production, Walderslade video production, Detling video production, East Farleigh video production, Yalding video production, Weavering video production, Tovil video production, Penenden Heath video production, Boxley video production, Allington video production, Parkwood video production, Hollingbourne video production, Linton and more.
- Maidstone Product Videos
- Maidstone Music Videos
- Maidstone Training Videos
- Maidstone Drone Filming
- Maidstone Business Videography
- Maidstone Video Production Services
- Maidstone Media Production
- Maidstone Video Marketing
- Maidstone Videography
- Maidstone Video Promotions
- Maidstone Wedding Videography
- Maidstone Cheap Video Production
- Maidstone Corporate Video Production
- Maidstone Promotional Videos
Video Production Around Maidstone: People living in the following streets and roads have recently enquired about video production services - Cambridge Crescent, Stuart Close, Spot Lane, Brogden Crescent, Aldon Close, Sutton Road, Cleavesland, Coldred Road, Camp Way, Blendon Road, Buckland Hill, Caring Lane, Bychurch Place, Barn Hill, The Broadway, Shropshire Terrace, South Crescent, Ash Grove, Stratford Drive, Cranbrook Close, St Faiths Street, Coltsfoot Drive, Athelstan Green, St Barnabas Close, Bethersden Court, Barncroft Close, Claremont Road, Burial Ground Lane, Bicknor Road, as well as the following local Maidstone postcodes: ME14 2AP, ME14 1SR, ME14 1JH, ME14 1DN, ME14 1LH, ME14 1XB, ME14 1DA, ME14 1DW, ME14 1JG, ME14 1LL.
More Kent Videographers: More Whitstable, Aylesford, Tenterden, Boxley, Lydd, Edenbridge, Sittingbourne, Rochester, Broadstairs, East Malling, Gravesend, Cranbrook, Swanscombe, Bearsted, Folkestone, Faversham, Ashford, Minster, Swanley, Sevenoaks, Sheerness, Westerham, Snodland, Northfleet, Paddock Wood, West Kingsdown, Kingsnorth, Pembury, Sandwich, Staplehurst, Biggin Hill, Chatham, Maidstone, Westgate-on-Sea, Walmer, Dover, Margate, Deal, Meopham, Tonbridge, Strood, Ramsgate, Canterbury, Herne Bay, Southborough, Tunbridge Wells, Dartford, Birchington-on-Sea, Hartley, Gillingham, New Romney, Wilmington and Sturry.:
Videography Jobs Maidstone: Get video production jobs near Maidstone by clicking here: Videography Jobs Maidstone
Video production in ME14 area, 01622.
01622 - Video Marketing Maidstone - Videographers Maidstone - Promotional Videos Maidstone - ME14 - Promotional Video Production Maidstone - Video Production Near Maidstone - Video Production Agency Maidstone - Video Production Services Maidstone